Fresh Look, Fresh Approaches

by | Jul 1, 2019 | Uncategorized | 0 comments

We’ve got some news! Second Harvest Food Bank is introducing a new logo!

Why the change? It’s simple really — because we have changed. For 37 years, Second Harvest and our on-the-ground partner food assistance programs have worked to make sure that families have the food they need to be productive and healthy. This is still the core of our mission. In fact, we are expanding the ways we get food on the tables of families and children facing hunger in our region.

However, our work goes well beyond food. We are also addressing root causes of hunger and poverty – working collaboratively with partners in healthcare, economic development, workforce training, and others across our 18-county service area to create opportunity and build solutions that support individual and community health and success.

With our new brand mark, our name, SECOND HARVEST Food Bank, assumes greater prominence. It is, after all, uniquely ours, and it also reflects our central role in food recovery for our region. Just as when we started, we continue to fight food waste and feed our community working with grocery retailers, farmers, manufacturers, and others who share our commitment to reduce food waste and give good food a “second” chance to nourish our community.

The wheat stalk is a classic symbol of food, and also connects our organization to the Feeding America network of which we are a part. Together with the star at its base, taken from the North Carolina flag, this icon represents the abundance of our great state and our commitment to her people and communities.

All we do is made possible through our strong and growing community of partners, collaborators, and supporters. Together, we are doing the vital and important work of building healthy and hunger-free communities for everyone!


Submit a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.


Get the latest news and get involved.



Find Your Way to Feed Community.
Get Involved


$1 provides 7 meals.
Donate Now